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Anonymized Partner Reports

Matt Clayton | Business Intelligence & Analytics

Anonymized Partner Reports

💪 This project required anonymizing revenue data from multiple demand side partners in order to share programmatic ad performance relative to their peers during quarterly reviews.

⚙️️ To build it required some crafty spreadsheet work and air-tight processes to ensure identifiable information was anonymized to allow sharing data freely with partners.

😌 The result was an invaluable communication tool that drove cooperation from partners in improving revenue performance for the benefit of both all.

My favorite part about this report was learning Google Data Studio 🎨 to create an aesthetic and focused dashboard that drove productive discussions with numerous partners and enhanced joint business relationships.

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